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Interdynamics strives to raise consumer awareness and education on DIY A/C solutions, investing in advertising and public relations, and providing eye-catching and informative packaging and displays. We communicate an "easy-to-use" message to match our easy-to-use products to bring in new users and grow the category. For our compressors, we have attractive new package graphics, and we run consumer promotions for Father's Day and the Holidays.
Raising Consumer Awareness in 2004 with Advertising, Public Relations, and Consumer Education.
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